EPEDEMIC STATE: Critical Role of Media in today's Pandemic

"We are in this together – and we will get through this, together."

Nowadays, COVID-19 pandemic has affected thousands of people who are sick or killed by the spread of the disease beyond our status as individuals. While some are trying to adapt to the work and course online. Aforementioned online circumstances are types of mass communication that uses internet; and internet is considered worldwide media.

Media is extremely essential in this times, it is the most powerful entity on today's pandemic crisis. It can help the citizens know and transmit informations, such as the total numbers of cases and deaths, common symptoms in disease mentioned, treatments and preventions for COVID-19. Safety is our first thought especially in this kind of situation. Therefore, media is the best source of reliable information in regards to COVID-19, media serves a worldwide role in providing a platform for all public health communications and healthcare education guidelines.

According to World Health Organization, it entails the coordination of responders, right health information system, and managing communication risks. Media plays a important role at each step. The method of news reporting modifies the behavior of people and their attitudes. These problems create public concern and force the people to seek help in the ways that are most easily accessible to them. For most individuals, it is the internet or the media that includes both print and broadcast options.

COVID-19 is a global crisis that has spread dangerously quickly across the world. The media play a very important role in the flow of information, influence public behavior and can limit the spread of diseases. The negative impact of the media and the proposed actions that can be taken to use the media effectively during epidemics.


Role of Mass Media and Public Health Communications in the COVID-19 Pandemic
URL (September 14, 2020). Retrieve September 26, 2021.
Website title

What is the Role of Social Media During the COVID-19 Crisis? (April 7, 2020). Retrieve September 26, 2021. https://www.hec.edu/en/knowledge/instants/what-role-social-media-during-covid-19-crisis-0

By: Alimorong, Ali, Cruz


Imagine World without Traditional Media

Technology has transformed our world and our daily lives over the years. Besides, new media has created incredible tools and resources, putting useful information at our fingertips. Furthermore, the evolution of media has been fueled by the human desire to communicate as well as advancements in digital technology. It's a story about making and nurturing personal connections on a large scale.

Traditional media continue to be a reliable source of information. There is also no alternative for a fact based, balanced story in the news. While it is real that more people are discovering current events through Facebook and other social media platforms, such sites provide information in the form of headlines or catchy phrases. Those looking for more information are more likely to click on links to traditional news media websites. The fact that more people are returning to network TV news is further evidence of traditional media's influence.

Without the old media, we might not have media convergence, or we might not have any source of information. Today, we witness the development of new media, which is the change process of the digital computer, as a result of technological advancement (Manovich, 2002). The Importance of Media Convergence It is significant because it combines content, communication technologies, and computer networks, resulting in the immediate transformation of many established industries, services, and work practices, as well as the birth of new forms of content. Lastly, traditional media has credibility that new media does not. Trolls, fake news, and bots detract from the credibility of digital media sources, which can flood us with unfiltered information. Traditional media does not exist in a vacuum. Instead, it is evolving in order to keep up with the dizzying pace of technological progress. It is up to us, both as consumers and professionals, to strike the perfect balance between credible, ethical, and timely news.

How Social Media Has Changed How We Consume News (November 30, 2018) Retrieve October 5, 2021 https://www.forbes.com

Adapting tradional media into modern media (May 7, 2018) Retrieve October 5, 2021 https://www.linkedin.com