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President and founding member of The GM Agency, a Los Angeles based organization specializing in cultivating brands through digital strategy, marketing, public relations, and eCommerce, Amelia Castellanos is a renowned expert in digital optimization. Over the last decade, Amelia has helped online retailers such as Joe’s Jeans, Diamond Supply, UMBRO, Electric & Rose, Young, Fabulous & Broke, American Rag Cie., BRANDBLACK, and other organizations amplify their brand awareness and grow their online businesses through strategic guidance and a maniacal focus on the customer experience.
In the last five years, Amelia has worked to established partnerships for The GM Agency with leading eCommerce and marketing platforms including Shopify, Shopify Plus, Squarespace, Facebook, Pinterest, and Google.
With a background in Journalism, Electronic Media, and Fashion Marketing, Amelia is an experienced brand strategist who has consulted small to medium and enterprise-level companies on the right way to get results from digital activations and campaigns leveraging client acquisition and retention strategies grounded in ROI and ROA. At The GM Agency Amelia overseas Website Design & Development, Social Media Marketing, Email Marketing, Search Engine Marketing, and Social Advertising.
This year, Amelia is focused on The GM Agency's expansion beyond luxury and contemporary fashion and into the world of food and beverage.
With a background in Journalism, Electronic Media and Fashion Marketing, Amelia is a qualified digital brand strategist who has consulted companies on the right way to get results from online initiatives and digital activations through increasing visibility and market share. Currently Amelia is focused on Grass Monkey’s expansion into the world of hospitality and her partnership with leading e-commerce platform Shopify, through the development of new themes and growing the Shopify Plus merchant roster.