Hey y’all! My name is Amanda and I’m 29 years young. I currently reside in Indiana, but I spent the first 28 years of my life in Kentucky. I’m a huge animal lover, and I’m engaged to the love of my life.

I graduated from college with a degree in Biochemistry, but after six years of working in my field, I found that I just wasn’t fulfilled. I wanted something more. I wanted to help people - to change lives, to make an impact, build a better life for myself, and allow others to do the same.

That’s exactly what I found, and that’s what YOU’LL find in these pages.

Leading from the front and paving the way, our CEO is the inventor of magnetic eyeliner. Long gone are the days of messy glue or having to snap two rows of lashes together.

While her invention is patent-pending, she has been busy building a community of inclusivity and opportunity. That’s where you and I come in. Her innovative, patent-pending products are available exclusively through independent affiliates.

Together we have a created a culture where everyone is welcome, everyone is supported, and everyone wants to see you succeed.

About the Company & CEO

How They Work

The Opportunity

Wonderlash Magnetude Lash

Medium volume, naturally curved, cat's eye style, feathery and ultra-realistic lashes. Soft synthetic mink tips give this lash a soft look and feel. Fine lashes evenly distributed.

Magnetude Gold Magnetic Eyeliner

The Original formula is now the first Magnetic Eyeliner made in the USA! Smooth and easy to apply. It doesn't run, fade, or flake - through wind and rain, Magnetude Magnetic eyeliner keeps your lashes on and beautiful.

Element Foundation Palette

Shade: #130

With this light and airy, but full coverage compact powder foundation formulated with vitamin E, your skin will look young and fresh at all times. It can be used dry for a soft look or wet for a more silky look. Store it in our Magnetude® Palette.

Element Blush

Shade: Rose Quartz

Add our Element Blush to your line-up and complete your entire Tori Belle look. The Magnetic pans easily click into our Magnetude® Palettes or Clutch. Our vibrant array of colors will give your cheeks that fresh cheeky glow.

Stark Naked Eyeshadow Palette

Our new, collectible modular Stark Naked Eyeshadow palette is a makeup MUST have! It offers you ultra-versatile silky mattes and shimmering metallics perfect for contouring and highlights.

Velvet Kisses

Shade: Tori Belle Red

Highly pigmented, matte, full-coverage liquid lip. Velvet Kisses keep your lips soft and moisturized all day with vitamin E.

Ascend Skincare System

Say hello to your new favorite skincare routine. Start and end your day with our trio of skincare essentials to help you cleanse, brighten, and moisturize your way to beautiful skin.

Brush Kit

Wonderfully soft and expertly curated to be the perfect all-in-one brush kit. All the brushes you need to complete your look! Our brush kit comes with eight unique brushes, specifically made to work with our highly pigmented products, for a seemingly airbrushed complexion and immaculate details all in a convenient faux-leather storage and to-go container.