The cozy millennial mom / Devan
Embracing life in all things beauty, skin, mental health + chaos 👏🏻
Mom. Mentor. Mental Health Advocate. Skincare Simplifier. Pumpkin Queen.
Hi, I’m Devan — a 34-year-old mom of three, comfort TV junkie (yes, I still binge Vampire Diaries), garden-loving, coffee-sipping woman who’s walked through anxiety and come out glowing.
After years battling mental health, losing myself in motherhood, and feeling overstimulated and under-cared-for, I’ve found my way back to me — and now I help other moms do the same.
🌿 What I Do (And Why It Matters)
My mission is to help anxious millennial moms rediscover themselves through simple skincare routines, cozy self-care habits, and a loving online community.
No pressure. No perfection. Just real-life tips, heartfelt encouragement, and small rituals that feel like a deep exhale.
💄 I lead a team of over 300 incredible women through Beauty Society — a skincare and makeup brand rooted in inner wellness and high-performing results. We believe beauty shouldn’t be overwhelming. It should feel like a gift to yourself.
🌟 What I Believe
Self-care shouldn’t feel like another task. It should feel like a moment of peace.
Skincare can be therapy. Just 3 minutes with your serum and your favorite playlist = mood shift.
Moms deserve to glow, too. We’re not just raising humans; we’re healing generations.
🍂 A Few Things That Make Me Me
I love fall more than Lorelai Gilmore loves coffee
I’m obsessed with dachshunds, hummingbirds, and my garden
Comfort TV is my love language (Team Damon, always)
I thrive on creating cozy community spaces where moms feel seen
I believe breaking generational cycles starts with joy, routine & rest
❤️ My Bigger Vision
I’m here to make skincare and self-care gentle and doable for moms who are stretched thin, fighting silent battles, and forgetting how magical they are. Through products, content, recipes, routines, and community — I want to help women come back home to themselves.
Together, we’re building more than beauty routines — we’re building joy, confidence, memories, and traditions. One peaceful moment at a time.
Let’s glow through what we go through.
✨ And yes, we shine like fall pumpkins around here. 🎃