Hey, you! I’m Jen Herrick … wife, dog mom, and entrepreneur.

Ten years ago I decided to leave my engineering job and start my own business. I have never for one day regretted that decision.

Today I own a successful retail shop with my mom and most recently became a certified mental wellness coach.

I love talking with women about the struggles we all have as we age. For years we were told to just deal with it and I just don’t buy into that.

I believe there are things we can do to make the transition into our later years smoother and without a lot of the struggles our moms and grandmothers faced.

So if you’re Over 40 & Over It .. join us on our mission.