kaLILAsan
KaLILAsan is a Filipino youth organization established by five students eager to enlighten fellow Filipinos on gender pricing in the Philippines. Women are inclined to pay more for substantially similar goods compared to their male counterparts just because they are pink or marketed based on outdated feminine stereotypes. On behalf of our advocacy for reasonably-priced, equal, and gender-neutral items, we offer eco-friendly personal care products in support of our beliefs and beneficiaries.
Projects
Your participation is highly appreciated!
Stay up to date with our past and ongoing endeavors.
Mission
To bring awareness to and eliminate gender-based pricing to Filipinos through releasing gender-neutral personal care products as a response to the price differences and gender inequalities being displayed.
Vision
To become a leading avenue for discussions on gender-based pricing, shattering gendered marketing schemes, and creating a non-gender biased market in the Philippines.
Philosophy
Colors don’t have a gender, and neither should prices.
Goals
L.I.L.A
LOOK out for price differences in products and services that are marketed based on gender in the Philippines
IMPART reliable information about gender pricing, pink tax, and price discrimination to the Philippines
LEAD in identifying ways to help combat the financial effects of gender pricing towards women all while empowering them
ADVOCATE for gender-neutral products and services across all industries, notably the personal care market
OH HEY, FOR BEST VIEWING, YOU'LL NEED TO TURN YOUR PHONE