Leticia Fernández —
Co-founder and designer at Coombo, a Strategic Design Cooperative.
📍 Medellín 🇨🇴 / Oviedo 🇪🇦
Swipe to find out about my work 👉
📍 Medellín 🇨🇴 / Oviedo 🇪🇦
Swipe to find out about my work 👉
Coombo's Projects:
▪️👀 Conducting research to identify opportunities to improve the user experience at the digital touchpoints of a financial service.
▪️🛒 Mapping a retailer's User Journey, and identifying opportunities for driving future business transformation.
▪️🧑🌾 Helping an NGO redesign their collaboration process with allies, to enhance their impact.
▪️🧑🏫 Training employees at a Colombian financial company in adopting and promoting innovation through a co-designed framework.
▪️🌇 Facilitating a Speculative Design Workshop, involving Medellin's citizens in reflecting on the city's possible futures.
Coombo's Management:
▪️👥 I am currently a member of Coombo's Board of Directors and the Education Comittee.
Want to know more?
Let's talk!▪️🐝 Supporting initiatives fostering cooperative entrepreneurship to help build just economic relationships and resilient communities.
▪️🔮 Promoting Speculative Design initiatives, leveraging design to critique reality and engage communities in dialogues about possible and desirable futures.
▪️🫴 Using design to enhance the well-being and livelihoods of older adults in Asturias (my homeland, and a region significantly affected by "the greying of Europe.")
▪️🌍 Expanding Coombo's business globally, so that we can generate value in all the territories inhabited by Coombo's members.
Got a project?
Let's talk!