ABOUT ME
content creator • musician
max rutcofsky (aka @maxrut) is a jack of all trades and content creator that radiates positive energy.
at his core, he is a video producer, musician and songwriter with a combined 150K + following across all social platforms.
max is best known for creating original content that speaks directly to his audience and makes them laugh, jam along or simply just ~relate~.
my work
freelance collabs + creations
check out some of the content i’ve created for brands like Hinge, Dunkin’, ClassPass,
Kipling backpacks, and more.
Hinge
a little jingle i wrote + produced for everyone’s favorite dating app.
feelin’ kinda lonely?
Dunkin’
america runs on Dunkin’. how better else to
show that then by doing a fierce lip sync?
Archer 🏹
a video ad created for a brand new dating app.
wanna shoot your shot?
ClassPass
i create content for ClassPass that showcases how i utilize their app.
backflippin’
PLUNGE
tested out the PLUNGE tank at Equinox. just about as cold as you would imagine!
Let’s chill!
Roadway Moving
roadway helped me moved and highlighted everything along the way!
let’s move
BlendJet
created a UGC video for BlendJet highlighting its ability to make delicious shakes— and my own ability to do backflips :)
Let’s workout & recover!
Javasok
these little holders for your iced beverages work wonders. i am a full fledged stan!
Dry hands only
Vice Rays
vice rays are a super cool pair of shades with some *extra* room for goodies.
Shady, in a good way
Kipling Backpacks
created promotional content for their fresh back-to-school line.
in my bag
Svedka x KTU 103.5
promoted a snazzy partnership between Svedka + KTU to highlight their new products.
let’s get a drink
Frontman Beauty
created + produced Tiktok content for a new men’s beauty line.
make me pretty
my work
corporate productions
these are projects I’ve produced through my full time roles with Madison Square Garden, Verizon Media, MTV, and Just Salad
Radio City Music Hall x Rockettes
a collaboration video showcasing the Great Hall with The Rockettes dancing!
No place i’d rather be
Harry Styles’ Boas
viral video with 2.5M views showing off how we decorated for Harry Styles’ final show.
Welcome to night 15
Secret of Radio City
I talk about some hidden facts within Radio City’s walls!
Roxy Suite
ITK has pride
Video highlighting how members of InTheKnow.com celebrate pride month.
Be proud!
MTVU
I talked with students to find out who their women crushes were!
#WCW
just salad x daphne oz
Video highlighting collaborating partnership between Just Salad and food personality Daphne Oz.
Golden glow
OH HEY, FOR BEST VIEWING, YOU'LL NEED TO TURN YOUR PHONE