ABOUT ME —

max rut • content creator|musician

max rutcofsky (@maxrut) is a talented content creator & musician. he’s generated original video content for brands like MTV, Madison Square Garden, Radio City Music Hall, The Rockettes, Dunkin’ and more.

he’s also a rising singer/songwriter who has performed live original music at spaces like, SoHo House, Museum of Modern Art, Bloomingdale’s, Brooklyn Pride, and more.

he’s built an engaged following of 150K across platforms & garnered 100K streams on debut singles “i used to think”, “i know ur boyfriend hates me” and “imu”.

branded content

shot / edited / produced by max rut

check out some of the content max rut has created for brands like Madison Square Garden, Radio City Music Hall, The Rockettes, Hinge, and MTV.

Rockette BTS Success

• achieved 280M views with a POV look at a Rockette dance shoot

Rockette BTS Success

The Click

• capitalizing on a trend starring Meghan Trainor, Chris Olsen, and Daryl Sabara

The Click

JENNIE's First Solo Show

• capturing a viral moment from a JENNIE’s first show at Radio City Music Hall

Know Before You Go

• a crisply edited guide video to enhance your experience seeing the Christmas Spectacular at Radio City

Christmas Spectacular - KBYG

Secrets of MSG

• developed an original content series for The Garden

What’s your secret?

Olivia Rodrigo Fans

• unique fan content for Olivia Rodrigo’s 4 night run at MSG

Before & after

Rockettes

• put a Rockette spin on a current trend

Red dress & a rhinestone heel

Impractical Jokers

• viral success on a trend with Impractical Jokers

Of course we…

Hinge

• jingle self written / performed for Hinge

feelin’ kinda lonely?

MTVu

• hosted & produced
MOS style interviews for MTVu

Rihanna?

Dunkin’

• brand awareness for Dunkin’

Here we go again!

Tommy John

• highlighting Tommy John’s new clothing line

Comfy and fresh

Archer 🏹

• whimsical ad showcasing a new dating apps’ best features

wanna shoot your shot?

ClassPass

• highlighting athletic skill for ClassPass

backflippin’

PLUNGE

• vlog style ad for PLUNGE tanks

Let’s chill!

music

performances & tracks

links to max rut’s music and clips of his electric performances.

“imu”

• debut track & remixes from max rut with 30K streams across platforms

Imu

“imu” music video

• music video for debut single “imu”

imu

Brooklyn pride

• performing for Brooklyn Pride, June 2024

BK Pride

Museum of Modern Art

• playing piano and entertaining audiences at MoMa during holiday season

MoMa

SoHo House

• performing at SoHo house

SoHo House

Bloomingdale’s Vlog

• showing the process of performing at Bloomingdale’s

Day in the life

Acoustic covers

• max rut covers “exes” by Tate McRae

Exes
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