The Beauty Room's goal is to positively impact the lives of our followers with informative knowledge about new, trending, and most importantly SAFE beauty products that are obtainable to consumers. We only feature brands that are either vegan, cruelty free, eco-friendly, or are in the process of revamping to become certified as at least one of those labels. We hope that in our decision to limit our support to brand's with certified products that other beauty brand's and influencers will take initiative as well. Consumers deserve to have products that are formulated with ingredients that are pronouncable, naturally derived, sustainable, ethical, and 100% safe. There is power in being conscious about what we choose to put on our bodies, how it gets into our environment, and most importantly knowing who exactly benefits from those choices. Follow the links to our main store where you can shop from a large variety of products featured in our blog and on PETA's list. Subscribe to our newsletter on our homepage for weekly discounts and giveaways!