Words are my toolkit

But listening is my superpower. I help teams move from idea to impact—one word at a time.

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Heather Egger, writer —

I am a storyteller.

I tell your story to consumers, regulators, and funders. I am here for marketing, technical, and grant writing projects.

Technical writer

Cannabis Production Process Specialist

Indoor and outdoor grows
Large-scale, craft, and micros
Cultivation to concentrates

SOPs and batch records
Reports and presentations
Training and job guides

    Grant writer & editor

    I help businesses, non-profits, and academics write and edit their grant applications, award proposals, and academic papers.

    Content planner

    Stories and newsletters

    I create newsletters, website copy, and strategic content plans.

    Past clients include: Travel Alberta’s regional, national and UK offices, the Canadian Badlands, Strong Coffee Marketing, Prairie Gardens & Adventure Farm, and Yellow Pages city guides.

    My newsletters build community around cannabis, travel, food, and farms.

    Craft cannabis blog writer

    Behind the Label blog

    I am starting a new blog with Grow Up nerding out with Canada’s best craft growers.

    Read the series

    Farm tourism writer

    Prairie Gardens blog

    I wrote these stories to showcase my friend Farmer Tam’s signature vegetables and wink at the magic out there on the farm. We sent them out in our weekly newsletter.

    Plus it was a special chance to create with my friend, graphic illustrator and horse friend, Corrie Godfrey. Pitch: hire us to do a children’s book!

    1. Silvery Sage sings to Moonlight

      Silvery Sage sings to Moonlight

      All year round, Prairie Gardens supplies local restaurants with fresh greens, edible flowers, and herbs, like Sage.

      What Sage knows
    2. They eat you!

      They eat you!

      A scary story to celebrate the farm’s signature fall crop. It’s actually scary - beware dear reader.

      Meet the Pumpkins
    3. Fairy dreams

      Fairy dreams

      For my two little jellybean loving fairies - and the farm’s gemstone mining sluice and u-pick summer strawberry patch.

      Jellybeans for the berry fairies
    4. Meet Parsnip

      Meet Parsnip

      I am Parsnip. Parsnip is me.

      Sweeter in Spring

    Neighbourhood blogger

    Yellow Pages city guides

    I wrote a series of round-up stories for the YP blog - record shops, craft distilleries, architectural marvels - and some ‘meet the owner’ business profiles (under info tab in links below).

    1. My YP city guides
    2. Meet the owner: Pottery by Heather
    3. Meet the owner: Stylus Fine Pens

    Buzz me on LinkedIn

    Check my full job history, degrees & courses, and glowing testimonials, like these good words from my manager, Trey:

    Heather is a blessing for anyone in need of making the complex relatable. She can make an automated rejection notification both complete and delightful…. And she is just about as nice as a human being can be.

    1. LinkedIn profile
    OH HEY, FOR BEST VIEWING, YOU'LL NEED TO TURN YOUR PHONE