“Be like water making its way through cracks. Do not be assertive, but adjust to the object, and you shall find a way around or through it. If nothing within you stays rigid, outward things will disclose themselves.

Empty your mind, be formless. Shapeless, like water. If you put water into a cup, it becomes the cup. You put water into a bottle and it becomes the bottle. You put it in a teapot, it becomes the teapot. Now, water can flow or it can crash. Be water, my friend.” - Bruce Lee

Jacksonville, Florida based collective L.O.V.E. Culture features Che, Rob Mari, Flash The Samurai, SpiritXIII and EASYin2d. L.O.V.E is a acronym for League Of Vibrant Energies and Culture is something that's bigger than one individual.

Their first collective project “Fluidity” was released in February of 2018 and was followed by a string of headlining shows and a tour throughout the state of Florida. Their motto is “be like water” which to them means to take things as they come and being adaptable to different situations and roles in life. Knowing when to be calm and still like a lake, and when to rage like a rapid river.

The individual entities that came together to form the collective felt that there was a void of positivity and strong lyricism in the local and national music scene. L.O.V.E. Culture is also a statement letting the masses know that a little love can go a long way and that the love for music can translate into love for each other.