Social Media Specialist & Copywriter | Digital Marketing Enthusiast | Content Creator I Public Speaker

My Hard & Soft Skills

• Digital Marketing
• Social Media Specialist
• Content Strategy
• Copywriting
• Public Relation
• Jurnalism
• Marketing Strategy
• Creating Content
• Researcher
• Videographer and Photographer
• Video Editing
• Voice Over
• Public Speaker
• Desain Grafis
• SEO Specialist
• KOL Specialist
• Fresh Idea and creative

CapCut, VN, Inshot, Canva, Microsoft Office, Google Docs, Google Spreadsheet, Notion, Google Analytics, Tiktok Creative Center, Google Trend, Social Blade, Meta Business Suite, Creator Studio, Trello, Answerthepublic, Semrush, Buffer, Metricool.

Bahasa : Indonesia & English

Tertarik Isu : Pendidikan, Teknologi, Bisnis, Perempuan, Sosial, dan Lingkungan

Yullya Anggraini

Work Experiences

Self Employee

This experience focuses on working & continuing to grow in the field of:

1. Content Creator
2. Public Speaker
3. Affiliate
4. Endorsement
5. Cooperation & Collaboration with Brand, Government, & Company
6. Entrepreneurship

Top English

• Researching 30 content ideas for feeds, stories, and reels for one week to one month's needs.
• Creating content starting from creating content copy, graphic design ideas, video footage, taking photos and videos, editing, content trend research, and voice-over.
• Create advertising videos (script-editing-upload ideas), PPT designs, poster designs, and voucher designs for TOP English.
• Conduct marketing data research, namely 250 community/organization data in Yogyakarta universities, data on 170 national and international scholarships, data on 40 influencers & media partner
• As Community Development to collaborate with 5 communities and student organizations at universities in Yogyakarta, such as UIN Sunan Kalijaga, UNY, & UGM in holding the BICARA TOP English Seminar Program which was attended by 30-50 students. And also in sponsorship cooperation.
• As the person responsible and implementing 3 Monday Talk programs in the form of webinars about IELTS/TOEFL, LPDP Scholarship and Career which were attended by 30-50 participants.
• Promoting brochures for the TOP English IELTS/TOEFL Tutoring program at Yogyakarta Universities.
• Work achievements increased the number of insights and engagement from the TOP English Instagram account, which initially had 7,000 followers to 8,700-9,000 followers when my work contract was completed. Instagram's reach is up to 145,000, the number of likes is up to tens, hundreds, 1 content is up to thousands of likes, and viewers from initially 300 have become 400-1,800 viewers. This certainly increases follower interaction via DM to ask questions about the tutoring program and even register for lessons at TOP English.

Ditjen Diktiristek Kemdikbudrsistek

Participated in the Batch 12 PPKL Ditjen Diktiristek Program.
• Created content pillars of educational, inspiring, informative, entertaining, and engaging related to Kemdikbud Ristek programs and activities
• Prepared content planning using notions or spreadsheets, so that content can be developed and managed properly and on schedule
• Developed content scripts and copywriting using content strategies to increase engagement by utilizing content objectives, pillar content, trends, music, captions, and hastags.
• Responsibilty Taking photos and video content either independently as talent or collaborating with the Content Creator division and other office staff
• Produced content using Cap Cut and Canva to optimize content visualization and at the same time voice over Instagram Reels and Tiktok content

Widya Robotics

Indonesian Ministry of Education and Culture Certified Independent Internship Program Batch 3.

• Conduct research and collect data to obtain marketing data needed by the company on the internet and social media and then manage it using Microsoft Excel & Word or Google Docs and Sheets
• Write messages with email marketing copywriting and establish communication using whatsapp with customers (B2B)
• Created presentation materials for company products using Microsoft Power Point and Canva, Google Slides, and Microsoft Power Point.
• Produced press release articles and marketing company products by applying SEO related to the AI industry
• Conduct data research on journalists, online media, and establish cooperation in publishing articles
• Collecting KOL or influencer data to collaborate with online webinar events to increase brand awareness around AI as well as promotion of company service

Directorate Of Student Development (DPK) UII

• Following information trends and coverage of activities within the UII environment such as achievements, events, students' and lecturers' work, expertise and response to issues.
• Conducting interviews with sources or news sources at the location of the event or visiting them directly for some article topics.
• Writing articles to promote UII activities, lecturer and student achievements, programs, talk shows, and webinars which will then be published on the UII news website
• Taking photo documentation of activities using a Canon camera which will be displayed in the article.
• There are 15 articles that have been published on the UII website
• An article entitled "3rd Place Pilmapres Diploma Se-DIY, Indah Ika Nurcahyani Purifies Used Cooking Oil With Moringa Seeds and Sugarcane Dregs" was quoted by online news media Kompas

Nutric Company

Through the Indonesian Ministry of Education and Culture's Student Digital Entrepreneurial Innovation Program (IWDM) 2022.

• Collaborate and coordinate with the CTO and CFO regarding assignments in their respective positions.
• Manage and developed a Business Model Canvas, create concepts and copywriting of the Nutric App
• Writed copywriting for the Nutric website explaining the company's services, articles, teams, and marketing videos
• Conduct content data research and create content scripts, captions, hastags, and provide Instagram content design ideas
• Created copywriting, video concepts, and voice over for Nutric marketing
Responsibility for writie copywriting for banners, posters, articles and Instagram video reels
• Participated in an exhibition and business competition attended by all students in Indonesia "National Student Entrepreneurship Kemdikbud Ristek (KMI Expo XIII)
• 2nd Place in the Canvas Model Business at the KMI Expo 2022 Competition

UII Library

I served in the UII Library Services Division.

a. Serving the borrowing of books by the UII academic community.
b. Serving the return of books by the UII academic community.
c. Collecting data and organizing books in the UII Library conventionally and digitally.
d. Working Monday - Saturday from 09.00-16.00.

Excellent Community UII

Excellent Community UII is a special unit whose members are students from various types of scholarships at UII including Bidikmisi, PSB, Hafidz/Hafidzah, and Unggulan, which are then fostered by the University through programs from the UII Student Development Directorate (DPK UII).

Funding for the Holistic Village Development and Empowerment Program (PHP2D)

The implementation of the PHP2D Program "MINI GARDEN AQUAPONIC: COLLABORATION OF FISHERIES AND AGRICULTURE TECHNIQUES AS A STEP TO EMPOWERMENT OF POTENTIAL IN KLOPOSAWIT, GIRIKERTO, TURI, SLEMAN, YOGYAKARTA". to increase the ability of village communities to develop natural products so that they have economic value. The results of the kale and catfish livestock can be sold by residents and get additional income to improve the quality of the village. Village people can adapt to today's advances in knowledge and technology to create other creative endeavors.

Kampus Mengajar (KM 2)

Campus Teaching is a learning channel that provides opportunities for students to study off-campus for one semester to train the ability to solve complex problems by being a teacher partner to innovate in learning, strategy development, and learning models that are creative, innovative, and fun.

Student Achievement Mobility Center

Become a Social Media Specialist and Copywriter Committee in the Satria Data 2022 Competition held by the National Achievement Center at UII as host. Satria Data is a competition to measure students' abilities in statistics, data science, and its application.

Student Laboratory

As staff at the UII Student Laboratory (LABMA) Research & Development Division which focuses on improving the quality of UII Labma student resources in the field of research.

Lembaga Eksekutif Mahasiswa

As a staff or functionary in the Scientific Division of the Research of the Student Executive Institute (LEM).

Sahabat Korea

Sahabat Korea is a community created by the South Korean Embassy in Indonesia to introduce about the collaboration between South Korea and Indonesia through educational and informative content on Instagram social media.

Universitas Islam Indonesia, DIY

Communication Science (Public Relation)

Community relation & CSR (A), Digital PR (A-), Ekonomi Media dan Komunikasi (A-), Integrated Marketing Communication (A), Komunikasi Visual (A), Manajemen PR (A), Pengantar Jurnalisme Digital (A), Pengantar Kajian Media dan Komunikasi (A), Pengantar Media Kreatif (A), Pengantar Public Relations (A), Penulisan Kreatif (A), Produksi Media PR (A), Public Speaking (A), Strategi Media Sosial (A)

Take Over & Speaker at TED X UII 2024

Sunday, May 19 2024, I was invited by TEDxUII via Instagram account. In this "Take Over" program, I answer questions asked to me in the question box from followers related to university education, organizations, skills, time management, career, and educational goals in college.

Speaker Bagi Lem FMIPA Divisi SOSMAS UII dengan Pembahasan Stunting

LEM FMIPA UII Divisi SOSMAS membicarakan terkait masalah “Stunting” sebagai pembukaan dari Program Desa Binaan yang akan dilaksanakan di Dusun Kembang Desa Wonokerto. Hal ini berkaitan dengan pengalaman saya tahun lalu merancang suatu ide startup untuk mengurangi masalah stunting dan malnutrisi pada kompetisi IWDM dari Kemdikbudristek dengan BMC yang mendapatkan juara 2 di Kompetisi KMI Expo 2022 dari seluruh usaha yang diciptakan oleh mahasiswa berbagai perguruan tinggi di Indonesia.

Speaker In Lembaga Eksekutif Mahasiswa FTI UII (LEM FTI UII) PPKM Career Workshop “LinkedIn Boost: Unleashing Your Personal Branding Potential”.

The material that I convey is not only the use of LinkedIn features, but opens their minds to critical, analytical, adaptive, and creative in utilizing this LinekdIn media for “Self improvement and Personal Branding” to build themselves towards the world of work professionals

Speaker In LEM FMIPA UII Division of IlKas at the Universitas Islam Indonesia, to share with the theme : LinkedIn Training “LinkedIn Implementation to grow career readiness in the future”.

The material that I convey is not only the use of LinkedIn features, but opens their minds to critical, analytical, adaptive, and creative in utilizing this LinekdIn media for “Self improvement and Personal Branding” to build themselves towards the world of work professionals

Mentor in Competition Program Pembinaan Mahasiswa Wirausaha (P2MW) 2023 Kemdikbudristek RI

I am grateful that this July - November 2023, I was entrusted by the Student Achievement Mobility Center (SAMC) UII, to become a Mentor for the Team with the business product “Wascool Candle Aromatherapy Herbal Stress Relief from Processing Jelantah Oil Using Adsorbents” in participating in the Competition “Program Pembinaan Mahasiswa Wirausaha (P2MW) 2023 dari Kemdikbudristek RI”.

Speaker at activities held by the Directorate of Student Development for Students Taking Part in the P2MW Competition - KMI Expo Kemdikbud Research and Technology

I share the experience of the conpetition that I participated in last year, this time with UII student passed the funding Program Pembinaan Mahasiswa Wirausaha (P2MW) dari Kemdikbudristek RI.

Awardee Hana Nanum Foundation Scholarship

I am one of 20 students from the Islamic University of Indonesia who received the Hana Nanum Foundation Scholarship 2022.

Achievement Student Award UII from the 2022 KMI Expo Competition

Selected as one of the 7 competition categories participated by UII students, who won the Outstanding Student Award at the 2023 INNOSSPACE (Innovation Student Space) event, held by the Directorate of Student Development UII.

Speaker Spotify Podcast “Himmah Berbicara”, With the title “Magang : Membangun Karir dan Jaringan di Era Profesional Muda”

Last June, I was invited by the “HIMMAH” student organization at UII to share my experience, especially while participating in the Independent Internship Program at the Widya Robotics company and also PPKL at the Directorate General of Diktiristek RI.

Speaker at the UII Career event with the theme #SahringSession Road to MSIB & PMMB 2023

I was a speaker at the UII Career event with the theme #SahringSession Road to MSIB & PMMB 2023. The topic of discussion that I presented was sharing my experience as a UII student participating in the Independent Internship Program at Widya Robotics Company.

2nd Place in the Business Model Canvas at the KMI Expo 2022 Competition.

Awarded 2nd place in the Nutric Startup Business Model Canvas (BMC) at the Indonesian Student Entrepreneurship (KMI) Expo 2022 which was held at Veterans University, East Java.

Funding Student Digital Entrepreneurial Innovation Competition (IWDM)

A startup with a big goal of overcoming the problem of malnutrition and stunting in Indonesia. Support the implementation of Sustainable Development Goals (SDGs). Through the Indonesian Ministry of Education and Culture's Student Digital Entrepreneurial Innovation Program (IWDM) 2022.

Program Participants in Magang Merdeka Merdeka Belajar Kampus Merdeka As Marketing Officer at Widya Robotics

Indonesian Ministry of Education and Culture Certified Independent Study and Internship Program Batch 3.

Startup Tenant Participants in the Information Technology Business Development Program and Business Incubation KEMENKOP UKM RI and IBISMA UII

Startup Tenant Participants in the Information Technology Business Development Program and Business Incubation KEMENKOP UKM RI and IBISMA UII
Issued by KEMENKOP UKM RI and IBISMA UII
Become a startup business that passes IWDM KEMDIKBUDRISTEK funding and continues with Tenant Startup activities in the Information Technology Business Development Program and Business Incubation KEMENKOP UKM RI and IBISMA UII.

Finalist Student Achievement at the Islamic University of Indonesia

Together with 14 other UII students, they took part in a series of selections. Administrative selection, List of achievements ever achieved, Generation of Creative Ideas, Presentation of Creative Ideas, Video of Ideas in English, and final interview.
a. Creative Idea Writing Work.
b. CEPT English.
c. Administrative certificate of achievement,
d. Video ideas in English,
e. Creative Ideas Presentation
f. Final Interview.

Kampus Mengajar Participants Batch 2

Activities performed :
a. Teaching and educating students on literacy and numeracy materials.
b. Perform management of teacher and student data.
c. Conduct socialization on the use of digital technology for education (Google meet, zoom, google classroom, youtube, simple microsoft office).
Achievement :
a. Increasing the ability of students, especially grades 1 and 2 in reading and understanding the contents of the reading.
b. Increasing students' ability in numeracy.
c. Students have learning experiences using zoom and learning materials from animations on YouTube.

Funding for the Holistic Village Development and Empowerment Program (PHP2D)

The implementation of the PHP2D Program "MINI GARDEN AQUAPONIC: COLLABORATION OF FISHERIES AND AGRICULTURE TECHNIQUES AS A STEP TO EMPOWERMENT OF POTENTIAL IN KLOPOSAWIT, GIRIKERTO, TURI, SLEMAN, YOGYAKARTA". to increase the ability of village communities to develop natural products so that they have economic value. The results of the kale and catfish livestock can be sold by residents and get additional income to improve the quality of the village. Village people can adapt to today's advances in knowledge and technology to create other creative endeavors.

Top 4 PKM Idea Challenge Skema PKM Karsa Cipta (PKM-KC)

Top 4 PKM Idea Challenge PKM Karsa Cipta Scheme (PKM-KC) with the title Innovative Car Steering Wheel Cover Integrated Electrocardiogram Sensor as a Warning for Drivers.
university-level “idea” competition held by the Directorate of Student Development (DPK) together with PKM Corner at the Islamic University of Indonesia. The Student Creativity Program (PKM) is one manifestation of the implementation of the Tridharma of Higher Education which was launched by the Directorate General of Higher Education in 2022 under the management of Belmawa as an effort to grow, accommodate and realize creative and innovative ideas for students.

3rd Place in Vlog Category: Inspirational Story: "Message from the Village"

3rd Place in Vlog Category: Inspirational Story: ""Message from the Village""
Inspiring Content Festival (FKI) organized by UNIICOMS TV which has now changed its name to IKONISIA TV, the Indonesian Islamic University Communication Studies Study Program. Won 3rd place in the vlog category with the title "Messages From the Village" which was held on October 14-December 5 2020.

Best Creative Videos & Podcast DISCOMMUNICATION

event held by the UII Communications Student Association with various activities and competitions. The podcast that I made with the team was related to Javanese music which was being hit at that time. Create a podcast with a specific theme. Contested for UII Communication Science students.

PSB D Excellent Community Scholarship Awardee

Excellent Community UII is a special unit whose members are students from various types of scholarships at UII including Bidikmisi, PSB, Hafidz/Hafidzah, and Unggulan, which are then fostered by the University through programs from the UII Student Development Directorate (DPK UII)

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