Your designer, Emma, was raised on a cotton farm in central NSW, Australia. She has a strong connection to this beautiful fibre.

Cotton is our hero fibre because of its versatility, performance and natural comfort.

Australia’s wide-open spaces and healthy natural environment make it the perfect place to grow cotton. Australian cotton is a success story with a rich history that has led to an efficient, responsible, modern industry that produces some of the highest quality cotton in the world – using fewer natural resources than ever before.

Approximately 90% of Australia’s cotton businesses are family farms and a quarter of our farmers, women.